Mydin selling only cage-free eggs by 2030

SUBANG JAYA, 17 April 2023:

Malaysia’s largest halal hypermarket and retail chain has been praised by international NGO Lever Foundation for committing to selling only cage-free shell eggs at all of its locations nationwide by 2030.

“We congratulate Mydin on setting this excellent cage-free egg goal, which will further boost food safety and quality for customers while also improving the welfare of laying hens,” said Vilosha Sivaraman, sustainability programme manager at Lever Foundation, which worked with Mydin on its commitment.

“The new goal demonstrates Mydin’s passion and attention to providing high quality and sustainable products for its customers and will set an example for other retailers in Malaysia.”

Mydin, in a statement, said: “We will continue to work with our suppliers and customers to achieve our goal of selling 100% cage-free eggs in Mydin supermarkets by 2030. The transition began at selected stores from March 2023 and be extended to all stores throughout Malaysia.”

It said this shift will be adopted across the company’s 66 hypermarkets, emporiums, and other retail outlets nationally.

Lever Foundation noted that animal protection and food safety organisations around the world encourage a switch to cage-free eggs, which are more humane to animals and safer for consumers.

Research by the European Food Safety Authority and others has found that cage-free egg farms are up to 25 times less likely to be contaminated with key strains of salmonella compared to hens raised in cages.

Battery cage egg production has been banned throughout the EU as well as in Australia, New Zealand, the UK, Canada, India and parts of the US.

In recent years, a growing list of food brands have pledged to use only cage-free eggs across Asia.

In Malaysia, restaurant and café chains such as Old Town White Coffee and O’Briens Irish Sandwich Cafe, and Hospitality Groups such as Hatten Hotels, Ascott Malaysia and Banyan Tree, are among the many companies that have set their own timelines for shifting to use only cage-free eggs.