KUALA LUMPUR, 14 Feb 2025:
Blackmores Malaysia has attained JAKIM halal certification, a significant milestone that highlights the health supplements company’s commitment to high-quality, ethically produced wellness solutions.
As the first Australian-manufactured finished goods brand to achieve this globally recognised halal standard, Blackmores has strengthened consumer trust by providing ethical products for both the Muslim community and all consumers as well.
Kumaran Chandrasergaran, Blackmores Malaysia & Singapore Country Manager received the certificate from Mohd Dhaliff Ghaus Mohd Anuar, the Halal Development Corporation’s (HDC) Head of Halal Consultancy & Advisory at a presentation ceremony in Kuala Lumpur yesterday.
The certification proves Blackmores’ dedication and compliance to stringent safety standards, transparent sourcing and sustainable manufacturing. It also highlights the brand’s focus on ethical labour practices, environmental sustainability and animal welfare, ensuring its products meet the highest global standards.
“This is a significant step in reinforcing consumer trust and ensuring integrity in every aspect of our business, from ingredients to packaging. For our Muslim customers, it ensures they are consuming products that align with their values. For all consumers, it’s a promise of the quality and safety Blackmores has been known for,” Kumaran Chandrasergaran said.
He added that the process took three years, and its manufacturing facility in Australia underwent rigorous checks to ensure compliance. JAKIM is globally recognised as the gold standard for halal certification, as pointed out by Mohd Dhaliff Ghaus Mohd Anuar.
“Blackmores’ Halal certification sets a strong example of global standards and ethical practices in the wellness industry. We are proud to support their dedication to excellence and reliability in meeting the needs of Muslim consumers.”
Also in attendance was the Australian High Commissioner to Malaysia, Danielle Heinecke who praised the milestone event as a reflection of the strength of the Australia-Malaysia relationship.
“This is a testament to the growing partnership between our nations, benefiting both businesses and consumers alike, and showcasing how Australian innovation and commitment to quality align with Malaysia’s values and standards.”
With the increasing demand for halal-certified products here, this certification represents an exciting growth opportunity for the natural health brand, enhancing consumer confidence and solidifying the brand’s leadership in the Malaysian wellness market. Blackmores has been recognised as a Platinum Trusted Brand for 10 consecutive years.